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Getting the Focus of Customer Support Back on the Customer

Why Using Live Chat is No Longer Optional in Customer Service

As the years go by, more of our conversations with people aren’t really traditional conversations at all. Calling an old friend to catch up isn’t exactly all that common compared to 20 years ago, with communication though message services and applications leading the way in how people stay in touch with each other. With this shift in communication, customers are also changing how they interact with customer service, including a groundswell of demand for live chat solutions.

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