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Customers First: The Best B2B Customer Service Blog

Salesforce & Customer Support Software: Integrating the Two

All successful businesses now have some sort of CRM (Customer Relationship Management) software in place. From free solutions for small businesses to million dollar contracts for global companies, CRM software can range greatly in price, value, and capabilities. One of the most popular tools for businesses of all sizes to manage their relationships with customers is Salesforce. Let’s look at why companies choose Salesforce, how it’s different from customer support software, and most importantly how the two work together.

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