When customers are unable to address seemingly simple problems on their own, or find information easily that relates to their query, they're bound to be frustrated and unhappy. Unhappy customers aren't only bad for CSAT scores, they're bad for business.
Being customer-first means giving customers options that empower them. Self-service tools are the best way to provide customers with the freedom to do things their own way.
Self-service is great customer service
Providing customers with a choice is always the right call. It's the age of personalization and customers need their experiences to be built to their desires.
There's a few ways to develop great self-service tools and provide unparalleled customer satisfaction, read on to discover these methods in-depth.