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Forrester - Define Your CRM Plan

Strategy: The CRM Playbook


1.4.20Forrester Define Your CRM Plan Thumbnail
Why Read This Report

This report details these three critical things for defining a strategic CRM plan:
1. Put delivering a differentiated customer experience at the heart of the plan
2. Use quicker planning cycles and Agile processes
3. Make increased collaboration between the business and the technology organization

Learn how to create a bulletproof CRM plan today in this complimentary Forrester report
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